Burnside High School A vibrant rebrand to bring their unique story to life Burnside is one of the largest high schools in New Zealand, with a long and rich history. Its growth over time has resulted in an outdated brand, with a confusing mix of visual styles. They...
SideCar Mayonnaise Brand Development The Ultimate Taste-Bud Buddy For too long New Zealanders have stacked their cupboards with mundane mayo, stale sauce, and condiments without character. When did dinner become so boring? Here’s how we worked with Springbrook...
Reinventing Miranda – A bold new brand for a vibrant apple Golden Bay Fruit’s Miranda apple was in need of a bit of brand love to help boost its appeal in the Asian market. Amidst a sea of red, Miranda boldly stands out, its vibrant yellow-green skin...
Wilder – Launching a new brand with a beautiful digital experience. Mark Foods scours the globe to provide their US clients with the world’s finest wild-caught seafood on the planet. They came to us with a logo and packaging for their new brand – ‘Wilder’ – looking...
Springbrook – Positioning and brand refresh Discover how Downing revitalised the Springbrook brand with a fresh, vibrant look that reflects their commitment to quality and service. Explore the project’s impact on Springbrook’s identity in the food...
