by alpha | Sep 14, 2020 | Tips & Advice, Marketing
Should I cut my marketing budget during a recession? If your first reaction is to cut your marketing budget, when faced with a downturn, you should think again. It takes courage to maintain or even increase your marketing spend when there is so much negativity flying...
by alpha | May 26, 2020 | Tips & Advice, Websites
7 things you need before you start an online store Now is the time to for eCommerce success Recently we have had a flurry of businesses trying to convert their static websites into online stores. We are seeing a fresh wave of clients seeking the success that...
by alpha | Feb 10, 2020 | Tips & Advice, Advertising, Marketing
Don’t propose to your customers on the first date Your future spouse needs to get to know you before they are ready to spend the rest of their lives with you. It’s the same with your customers. Many businesses ask for the sale before they’ve built a relationship and...
by alpha | Nov 17, 2019 | Tips & Advice, Advertising
An introduction to A/B split testing Recently, my Personal Trainer decided that I should do excessive amounts of weightlifting in a short period of time. Towards the end of the last set I couldn’t do it. My arms were screaming like a choir of feral cats. I stopped...
by alpha | Nov 8, 2019 | Tips & Advice
How to stop important emails going into my spam folder It is important not to miss any of your important emails. Sometimes your email provider filters your emails and sends them to your junk or spam folder. To make sure emails always arrive in your inbox, follow these...
