How to get your own gifs and stickers on social media Have you seen the little animated stickers used on Instagram and Facebook stories? Have you ever wondered how to get your own? Here’s your quick guide on how you can have your own set of custom branded gifs...
Aquaculture Excellence Awards New Zealand King Salmon’s inaugural Aquaculture Excellence Awards were established to reward the best of the best within their Aquaculture team who are forging the path forward in the world of the King salmon species. We were tasked with...
Award winning business cards that look like real salmon skin Throw on your apron, crank the gas and open a bottle of Marlborough Pinot Noir — here are some business cards that belong in a Michelin restaurant, not in a wallet.New Zealand King Salmon (NZKS) produce a...
Time to give your brand a personality make-over It seems to Tony Downing that everyone wants to stand out but no one wants to be different. Driving through Murchison recently I noticed a pink sheep among his woollen buddies on a paddock. It brought a smile to my face...
Tips to boost your brand — beware of brand drift Consistency is the cornerstone to building a great brand. One simple test to see if you are communicating your brand consistently is to grab all your stationery, print out your email footer, website home page, grab a...
Building a brand for one person Today I’m at Semi-Permanent conference, Auckland, and it’s on the future with talks from Uber, Facebook, Google and Netflix. One question asked how do you make a product that appeals to millions. Ethan Eismann from AirBnB answered ‘We...
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