by alpha | Oct 31, 2023 | Marketing, Tips & Advice
Should we use AI writers to write marketing communication for us? Judge for yourself… Chat.openai.co is an Artificial Intelligence (AI) platform that uses OpenAI’s GPT-3 language model to generate human-like responses to text inputs. It is increasingly being...
by Downing | Jul 13, 2023
Sassy™ — The Apple with Attitude Say hello to Sassy™, the lovable new apple from Aotearoa New Zealand. We worked with the team at Golden Bay Fruit to create a brand for a new apple called ‘Sassy’. Luscious, crunchy, and adorned with a deep red colour,...
by alpha | Nov 29, 2022 | Marketing, Tips & Advice
What’s the difference between sales and marketing? Ever wondered what the difference between Sales and Marketing is? They are often confused because they seem similar as both try to increase revenues. They have a common goal but different ways of achieving it. Both...
by alpha | Nov 10, 2022 | Advertising, Marketing, Tips & Advice
Is it time to consider LinkedIn? If you are not familiar with LinkedIn and how it could benefit your business, then this simple article is for you. What is LinkedIn? LinkedIn is a social platform for businesses and professionals. As a professional networking site, it...